Color in HD: NYC HD Automatic Eyeliner Review!

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Looking for a smooth flash of color to help your eyes pop, but don’t want to spend an arm and a leg to get it? Then NYC HD Automatic Eyeliner, Deep Purple ($1.99, might just be for you.

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First of all, the price is right. NYC continues to be an affordable outlet for cosmetic cravings everywhere, and I sincerely appreciate that. I’m also really happy to have sampled the purple shade (Deep Purple) specifically. My eyes are a greenish-hazel, so just like all you brown-eyed girls, my lids sport a lot of purples to help enhance my natural eye color.

Deep Purple

This NYC HD Automatic Eyeliner, Deep Purple ($1.99, is the perfect pigment: a soft, grape-y eggplant, with just enough saturation to be the right amount of color without stealing the spotlight. For those of you with different eye colors, don’t worry! NYC makes more colors like turquoise, navy, and deep brown.

nycliner-201x300_2I chose to prime my lids with NYC City Proof 24 Hr Eye Shadow Primer ($2.99,, and the two worked beautifully together and lasted me all night. In fact, I did the unthinkable and slept in it (*GASP*)  to see if it would crumble right off– and it didn’t. I’ve read other reviews that didn’t love this eyeliner, but with the primer holding it in place, I had no issues. It glides on over the primer and leaves a trail of cute color. The only downside is that because it is an automatic liner, you can’t sharpen it to get a precision tip you’d need for, say, a tiny winged cat-eye. However, if you’re just looking for some basic liner in staple colors, go for the HD.

Have you tried NYC HD Automatic Eyeliner?

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Angelina Hoidra

Beauty Editor: A college senior in DC trying to find the balance between Whitman and Wilde and stopping at Sephora along the way.

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